Swagbucks
Swagbucks, the leading online rewards platform with 20M+ members, was losing organic ground as AI-generated answers absorbed their highest-intent reward and cashback queries. Generic content and a fragmented site architecture were pushing their best pages off page one, costing them affiliate partner growth and member acquisition.
The Challenge
Swagbucks, the leading online rewards platform with 20M+ members, was losing organic ground as AI-generated answers absorbed their highest-intent reward and cashback queries. Generic content and a fragmented site architecture were pushing their best pages off page one, costing them affiliate partner growth and member acquisition.
Our Approach
We deployed a full-stack AI marketing program combining technical SEO, content architecture, and pipeline attribution to address core visibility and conversion gaps — tailored specifically to Swagbucks's SaaS growth stage and ICP.
The Results
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