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Stop struggling with stagnant growth. Ignite your SaaS with a dedicated PPC agency built for your success. 15 years of SaaS growth hacking: We’ve driven 3x lead generation for 500+ businesses. Boost your pipeline now.
Ditch the marketing guesswork and unlock predictable, explosive growth. Our team of SaaS-savvy PPC experts wield data-driven strategies and laser-targeted campaigns to reach your ideal customers right where they are. We delve deep into your industry, understanding your unique challenges and opportunities to craft bespoke campaigns that convert. Forget the frustrating trial-and-error of managing PPC in-house.
Focus on what you do best – building a phenomenal product – while we handle the heavy lifting of attracting high-quality leads. Say goodbye to endless bidding adjustments and cryptic data reports. We translate complex metrics into actionable insights, constantly optimizing your campaigns and maximizing your ROI. This means more valuable leads, lower customer acquisition costs, and a predictable, exponential increase in your user base.
Let an experienced partner be your rocket fuel to escape velocity. We know the SaaS landscape like the back of our hand, armed with proven methodologies and cutting-edge AI-powered technology. We’re not just managing ads; we’re your strategic growth partner, providing ongoing guidance and insights to keep you ahead of the curve. Invest in expertise and watch your SaaS soar above the competition.
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We write all the ad copy and make all the creatives (videos incur an extra fee) for all our SaaS PPC management plans. So whether it’s short or long-form ad copy, single image, carousel, or video, the team at SaaS SEO has you covered.
Rest assured, you'll get relevant results, not guesswork. Our experienced team uses a vast database of industry-matched audiences and channels to pinpoint your ideal placements and keywords. We meticulously ensure ad content matches user intent, crafting multiple scenarios to fully grasp each keyword's meaning and deliver impactful in-stream and discovery ads.
We crack your competitor code using secret intel from our own and Facebook's ad libraries. We dissect their visuals, landing pages, and narratives, piecing together their playbook. But this intel is just the fuel. We forge a multi-pronged ad arsenal tailored to your audience's deepest desires, each angle meticulously crafted after studying their physiographic data points. Think split tests, A/B experiments, and advanced ad techniques – all deployed to crush weekly milestones.
We conquer ads in phases, testing audience/creative combos like puzzle pieces. We optimize cold vs. warm budgets for maximum conversions, then secure your brand with targeted keywords before unleashing full campaign arsenals.
Forget set-and-forget ads, we're data-driven growth partners. We obsess over results, meticulously analyzing everything from clicks to queries. We tweak ads, pages, bids, relentlessly seeking efficiency through targeted cleanups & testing. All while keeping you informed, reports in hand, ready to scale profits with a laser focus on ROI. We're your ad whisperers, optimizing for peak performance, making your dollars work as hard as you do.
From scrappy startups to established giants, SaaS businesses trust us as their one-stop growth partner. Our expert team conjures up winning PPC and SEO campaigns that fuel their climb to the top. It’s no wonder we’re recognized as one of the world’s best SaaS agencies.
The majority of our clients are specifically B2B SaaS businesses. Driving organic B2B leads has been our bread and butter for over 15 years. We know how to optimize and write content that ranks and converts B2B leads, and how to promote that content on authoritative sites around the web.
B2C SaaS businesses have the unique opportunity and need to optimize for extremely high volume keywords. We’re able to find the best opportunities and gaps in the market and pounce with effectively SEO-focused content, promoted on the best technology publications around the web.
Marketplaces, courses, fintech, biotech, and many other types of SaaS businesses fall into an interesting position where they both market to businesses and individual consumers. We are effective at mapping the intent and goal of every page and piece of content to the right audience at the right time.
We customize each of our packages to your specific needs
Have questions, Schedule a Discovery Call with us below and we’ll see if there’s a good fit!
PPC stands for pay-per-click, which is a common term used to describe any paid advertising on channels like Google Ads, Bing Ads, Facebook, Instagram (Meta Ads), or LinkedIn Ads. A PPC agency is essentially an agency that builds, optimizes, and manages businesses’ ad accounts in a recurring monthly capacity.
Generally, you want to make sure that the company has a good reputation, is well-reviewed, specializes in dealing with companies in your industry, and has an established track record of successful projects.
Our pricing packages for PPC start at $3,000 per month for either Paid Search (Google Ads) or Paid Social (Facebook, Instagram, LinkedIn) or $4,000 if packaging both together (a $2,000 discount over managing one platform). We also offer $1,000/month off of our PPC projects if the services are bundled with one of our SEO project packages.
Yes, we offer monthly recurring contracts for PPC optimization and management. Our contracts are also month-to-month so you can cancel anytime if you’re unhappy with the performance of our projects.
Yes, we offer a $2,000 discount if you package both paid search and paid social together and a $1,000 discount if you package any of our PPC services with an SEO package.
PPC (or pay-per-click) keyword research is done vastly in the same way that SEO keyword research is done, only PPC specialists typically pay far more attention to cost-per-click metrics to ensure that their spending is highly efficient and optimized for the highest potential conversion with the lowest necessary cost.
Yes, we can provide all ad creative and landing page services in-house. We typically also synergize these services with our SEO services to create landing pages that not only convert and perform at a high level in PPC but also rank and convert organic users through organic search.
Yes, we consult our clients every step of the way, educating them on the strategy and decision-making that goes into optimizing their PPC accounts.
You will be working directly with our search strategists and PPC managers - all strategy-led without the need for any account managers. Your main points of contact will all be highly informed about your PPC accounts and able to answer any questions you may have throughout the process.
Currently, we operate in Google Ads, Facebook & Instagram (Meta Ads), and LinkedIn Ads but we’re adding channels regularly, specifically focusing on the channels most important to SaaS businesses (and ideally B2B SaaS businesses).
Yes, certainly. We consult our clients on which channels they prefer to operate in the most and even make recommendations to increase efficiency if the budget is better spent on one channel over another based on subtle differences in targeting between industries.
No, most agencies charge a % of all ad spend managed, or a % kicker for performance incentives, we offer a flat rate for end-to-end optimization and management because we’re entirely focused on generating high-quality converting leads for your SaaS, not on making you spend more money.
Absolutely. It takes longer for people to solidify their decisions than you think. Every person that clicks on your ad is living a unique experience where they are bound to make decisions for reasons that you don’t realize. Remarketing ads are the perfect opportunity for you to keep reintroducing yourself in unique ways.
Have a strong social media presence before running your ads. You have the opportunity to create a loyal audience on social media independently of ads, and having a legitimate presence is a starting point. After all, ads are not just a way to get purchases or leads. They are an avenue to building awareness and brand loyalty.
It depends. If you already have a social media or organic following, you may see results within the first 2 weeks of running ads. For new brands, we recommend spending consistently and smartly for the first 3 months before seeing ROI positive results and sales.
If you have a customer or an email list, a lookalike audience is a good place to start. Platforms such as Facebook, Instagram, and TikTok also have a wide list of targetable interests and behaviors one could start from.
The purpose of, for example, Facebook Ads versus Google Ads is different, it’s not what is better or worse. Facebook Ads can be more accessible than Google Ads in terms of cost. Facebook Ads are also more effective than Google for brand awareness. Google Ads are more effective for intent-based search, however. Utilizing them both for their strengths is the best course of all!
