Portworx.com, a leading provider of cloud-native storage and data management solutions, faced significant challenges in maximizing their online visibility. Despite offering cutting-edge technology solutions, they struggled to achieve the search engine rankings necessary to drive targeted traffic and conversions.
Portworx, a leading company in the cloud-native storage and data management space, provides solutions designed to help enterprises run stateful applications in containers. Their primary focus is on delivering cloud-native storage solutions that are purpose-built for Kubernetes and other container orchestrators. These solutions are essential for enterprises that are transitioning to microservices-based architectures and need reliable, scalable storage that integrates seamlessly with their containerized environments.
The Challenge
Portworx.com was experiencing stagnant organic traffic, limited search visibility, and a lack of effective content strategy to outpace their competitors. The need to overhaul their SEO strategy became evident as the company sought to expand its market reach and increase revenue.
Our Approach
We implemented a comprehensive digital marketing strategy focused on three key pillars: Technical SEO, Content Strategy, and Web Developer Training. Our approach included:
The Results
The results of our comprehensive SEO strategy were nothing short of transformative:
Partnering with your team was one of the best decisions we made for Portworx’s online strategy. Our industry is highly competitive, and we knew we needed to improve our search visibility and online presence to stay ahead. The results speak for themselves—our search rankings skyrocketed by over 300%, and we achieved a 100% improvement in indexing across major search engines. But it wasn’t just about the numbers; the increased visibility translated directly into a 50% boost in revenue. What truly set [Your SEO Agency Name] apart was their holistic approach. They didn’t just focus on quick fixes but took the time to educate our team, aligning our SEO strategy with our broader business goals. Their technical SEO audit was incredibly thorough, uncovering issues we didn’t even know existed. Their content strategy and competitor gap analysis provided us with a roadmap to outpace our competitors. And the web developer training they offered empowered our team to maintain these gains long-term. SaaS SEO is more than an agency; they’re a partner in our growth. I can’t recommend them enough.
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Process to Achieving 30%+ Growth with Technical SEO Audits
We initiated a deep dive into Swagbucks' website, performing a thorough crawl to identify technical issues. This analysis revealed critical problems such as crawl errors, broken links, and pages not being indexed. We used these insights to prioritize fixes that would immediately impact search visibility, ensuring all valuable content was discoverable by search engines.
Next, we focused on improving site speed and mobile usability, key factors in search rankings. We optimized server response times, compressed images, and implemented lazy loading for faster page loads. Additionally, we enhanced mobile experience by refining the responsive design, ensuring seamless navigation. These changes boosted user engagement and improved rankings, particularly in mobile search results.
We systematically addressed all identified technical SEO errors, including fixing broken links, removing duplicate content, and properly configuring canonical tags. We also optimized site architecture to improve crawlability. This step ensured that search engines could efficiently index all critical pages, eliminating barriers that had previously hindered Swagbucks' visibility and performance.
Finally, we implemented structured data and schema markup across Swagbucks’ site to enhance search engine understanding of the content. This led to improved rich snippets and featured results, making Swagbucks more prominent in search engine results pages (SERPs). By aligning content with search engine algorithms, we maximized visibility and click-through rates, driving significant organic growth and revenue.
